The Midwest U.S.–Japan Association Conference is a high-profile event that has served as the principal forum for discussions on trade and investment between the Midwest and Japan for 50 years. Attendees include executives of leading Japanese and American corporations, as well as U.S. and Japanese Governors. The Nebraska Department of Economic Development needed an eye catching collateral piece to advertise the 2018 conference to potential sponsors.
Working within the DED’s style guide and brand standards, I created this four panel brochure. The brochure explains what the Midwest Japan Association is, the Midwestern states involved, the history of the organization, and includes a brief overview of what to expect at the 2018 conference.